Sprint is really determined to stop losing more subscribers to other carriers by promoting their version of iPhone Killer, Samsung Instinct. They are already selling these at $70 lower than Apple iPhone 3G and Verizon’s upcoming LG Dare. Sprint must feel it’s not enough as they will be paying bloggers $20 to blog about Samsung Instinct and offer $10,000 to the best video promoting their phone.
The campaign is called “Sellout” and more details to come next Monday.
Originally, the price was announced to be $199.99. However, after the 3G iPhone price is set for $199.99, Sprint has reduced the price of their iPhone Killer to be much less at $129.99, with $100 mail in rebate. It should be interesting to see how Samsung Instinct will be received by the Sprint who’s been losing a lot customers lately.
Sprint must be feeling the pressure from the recent Apple 3G iPhone priced at $199. They lowered the expected price of their Samsung Instinct from $299 to $199, after mail in rebate.
Sprint says that this touchscreen cell phone from Samsung is going to be one hell of an iPhone killer and we’re going to have the opportunity to find out for ourselves starting June 20. That’s the confirmed launch date for the Samsung Instinct, getting much more specific than earlier reports that pointed toward a “late June” release.
Interestingly, June 20 is more than a week after WWDC, an event where we expect Steve Jobs and the Cupertino crew to unveil the 3G version of the Apple iPhone. Aren’t Sprint and Samsung concerned at all that the 3G iPhone will steal some of the thunder away from the launch of the Instinct? They’re both touchscreen phones and they’ll largely be going after the same segment of the market, no?